English
Sunday 6th of December 2020
  99
  0
  0

5th Halal food fest in Toronto

5th Halal food fest in Toronto

A lot of food festivals don’t survive early success. The first Halal Food Festival in 2013 was expected to draw 5,000 guests and 30,000 people showed up. Not surprising, given that the Muslim population in the Toronto area is about half a million. But that kind of overwhelming turnout can create a long-lined, food-shortage experience that turns people off. The good news is, organizers have solved a lot of those early problems. 

"We’ve made a lot of adjustments over the five years to grow,” says organizer Salima Jivraj. "The flow is very important.” Families form the core audience for the event, and she’s figured out how to customize the space for them, with details like 20-feet-wide aisles (the standard is 10) a nursing area and lots of seating. "We’ve increased our kids area by 50 per cent this year, double what it was last year.”

As it’s grown, the festival has expanded beyond a homogeneously Muslim audience. Sponsorship comes from big brands like Redpath Sugar (the company avoids the common use of bone char in its refining process). All food is halal, of course, with signage clearly identifying which meats are hand- or machine-slaughtered.

In addition to corporations like Maple Leaf, which caters to the growth market with their Mina Halal imprint, expect a slew of Toronto food businesses – Daddy’s Halal Ribs, the Holy Grill and Bombay Street Food – testing out new food ideas on the audience, as well as gluten-free baking demos, mocktail demos and a cake decorating contest.

  99
  0
  0
امتیاز شما به این مطلب ؟

latest article

Germany: A Muslim teacher replaced her head-scarf
Who is Shia Converted, Muhammad Legenhausen
Pakistan condemns Tehran's terrorist attacks
Nigerian Christians and Muslims open International Centre for Inter-Faith Peace and Harmony
Costa Rican lady convert to Shia Islam at Imam Ridha holy shrine; Islam guided me to way of ...
An Interview with Esam Al-Emad a Wahhabi Scholar Who Converted to Shia
US Muslim woman fired from work for wearing hijab
Quran from the Point of View of Non-Muslims
UK news reporter in hijab files complaint over discrimination
Photos: Free Zakzaky peaceful protest in Abuja, Nigeria

 
user comment